Brand and Marketing

Brand and marketing staff manage the brand and marketing strategy for the University of Illinois System, with a focus on stakeholder influence and reputations enhancement, through traditional and digital channels. The office works closely with communications and governmental relations staff on coordinated priorities and messaging. The office communicates and coordinates with brand and marketing leaders from the universities and other units to ensure alignment.

Some of the primary responsibilities of the office include:

• Advertising and strategic marketing
• Brand management
• Digital channel management, including social media and website 
• Marketing research
• Reputation management

In order to reach our office, visit our staff directory to contact us by email or call 217-333-6400.